http://salesandmanagementblog.com/2007/09/29/moving-beyond-marketing/ Climate declared: 3.4 kg of CO2 per kg of product due to excessive amounts of hot air Tue, 14 Feb 2012 17:35:16 +0000 hourly 1 http://wordpress.com/ http://salesandmanagementblog.com/2007/09/29/moving-beyond-marketing/#comment-466 Tue, 22 Apr 2008 16:12:50 +0000 http://pmccord.wordpress.com/2007/09/29/moving-beyond-marketing/#comment-466 [...] sales technology, selling |   Hello.  I’m Paul McCord.  You may know me from The Sales and Sales Management Blog, my books on sales, or my articles and interviews.  Whether you know me or not, welcome to The [...]

]]> http://salesandmanagementblog.com/2007/09/29/moving-beyond-marketing/#comment-399 Sun, 06 Apr 2008 21:31:47 +0000 http://pmccord.wordpress.com/2007/09/29/moving-beyond-marketing/#comment-399 [...] needs or wants their service. Brain calls this beginning a conversation that informs. I call it turning selling into education that eventually comes back to selling. Whatever you call it, salespeople must change the way they view prospects, themselves, and what [...]

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