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	<title>Comments on: Why Referrals Are The King of Marketing&#8211;Just Not for You</title>
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	<description>Climate declared: 3.4 kg of CO2 per kg of product due to excessive amounts of hot air</description>
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		<title>By: Alliance Science</title>
		<link>http://salesandmanagementblog.com/2008/03/24/why-referrals-are-the-king-of-marketing-just-not-for-you/#comment-341</link>
		<dc:creator><![CDATA[Alliance Science]]></dc:creator>
		<pubDate>Tue, 25 Mar 2008 17:30:26 +0000</pubDate>
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		<description><![CDATA[&lt;strong&gt;Referrals VS Appointments with Ideal Prospects&lt;/strong&gt;

If client referrals are King, then personally prearranged appointments with ideal prospects are Queen. Given that, in the game of chess, the king is all-important, the queen is all-powerful. How far can a Queen move and in how many directions?]]></description>
		<content:encoded><![CDATA[<p><strong>Referrals VS Appointments with Ideal Prospects</strong></p>
<p>If client referrals are King, then personally prearranged appointments with ideal prospects are Queen. Given that, in the game of chess, the king is all-important, the queen is all-powerful. How far can a Queen move and in how many directions?</p>
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