Bust Your Slump: A Dozen Slump Busting Strategies to Fill Your Pipeline in 30 Days has been on the market for a couple of weeks. Here is a sampling of what people are saying about the book and how it might be able to help you or your sales team.
By the way, the book is now in Amazon, Barnes and Noble, Books a Million and many other book sellers around the world. Barnes and Noble even has the book on sale for only $10.76—a great deal.
And if you’d like multiple copies for your sales team, don’t hesitate to contact me about multiple book pricing.
Jill Konrath, author Selling to Big Companies
We Can’t Bust Our Sales Slump Because We’re Insane
I had to laugh when I read that line in a recent edition of Paul McCord’s newsletter. If you’re struggling with a slump right now, keep on reading what Paul has to say:
We’re all familiar with the old saying that doing the same thing and expecting a different result is the definition of insanity. We laughed when we first heard it–and we agreed. We thought it such a silly idea that anyone would see that something isn’t working and then believe that the solution was to do more of it.
Ha, ha. What idiot would be that dumb? Us idiots, of course.
No, we’re not idiots and we’re not dumb. But just as others have gotten so wrapped up in something that they failed to see the illogic in increasing the amount of time and energy they were investing in activities that weren’t producing the results they wanted, we also get wrapped up in trying to break out of our sales tailspins that we don’t see the folly of investing more time and energy in just doing more of what isn’t working.
We tend to think that a sales slump is simply the result of a lack of activity and consequently, simply increasing our activity will correct it. That’s not the case.
Sales slumps are generally caused by a combination of factors, any one of which could have been the original tailspin creating catalyst: 1) Negative expectations; 2) Insufficient activity; and 3) Wrong strategies.
So, if these are the three factors in a sales slump, the solution should be easy right? Just change the negative expectations to positive ones, increase activity, and change up the prospecting strategies, and voila, presto-chango, you’re out of the slump.
If only it were that easy.
Busting out of a slump–or beginning to generate business if you are a new salesperson–is difficult. It takes a great deal of resolve. It takes dedication. It takes learning long-term strategies to put your sales career on solid footing.
I survived a slump. It was tough. I didn’t know if I’d make it. Maybe you’re struggling right now too. If so, check out Paul’s new book, BUST YOUR SLUMP: A Dozen Slump-Busting Strategies to Fill Your Pipeline in 30 Days.
Regardless of what you sell, you’ll find strategies that will work for you. I have three favorites. If you want to grow your business locally, Paul offers solid networking advice. If you have a client base, check out the “mining for gold” strategy. And finally, partnering — my personal choice for slump-busting.
Gary Hart of Sales du Jour
“Bust Your Slump” by Paul McCord – Book Review
Whether you’re a seasoned veteran or new to the sales game, and regardless of the economic climate or your industry’s status, slumps happen. Paul McCord’s “Bust Your Slump” is a concise, easy to read twelve chapters, each with a proven funnel filling solution.
Fit for our hurry-up offence, 2-minute drill business culture, the short chapters include successful implementation strategies from Paul’s clients and conclude with “Does it Work” how-to sections. While the book can be read in an afternoon, each chapter can be digested and understood in a few minutes of downtime, and ready to be put into practice.
My favorite chapter “Get Connected Quick” is about networking successfully with a “focused commitment to do the activity that will produce results [and how] effective networking follows a definite, planned process.” I could go on, but I don’t want to spoil your reading, so if you want to know how to select the best networking events and learn best networking practices, you’ll have to read the book.
I love the format and strategies Paul has chosen and found it easy, instructive reading that kept my attention. Paul hits on key mechanics with implementable solutions. Beginning with “attitude” and reminding us how a large part of slumps is in the mind are two powerful points and winners for the reader. So start filling your pipeline and order the paperback or Kindle version now.
Dave Brock, President of Partners in Excellence
In A Sales Slump?
Sales slumps hit all of us for all sorts of reasons. Sometimes when we get into a slump, we seem to spiral deeper and deeper. We run out of ideas on what to do, we lose perspective. Dealing with our sales slumps, developing and executing strategies to Bust Out Of The Slump is critical for every sales person.
Paul McCord wrote a terrific book based on this single goal, helping you develop and execute strategies to Bust Your Slump. He outlines 12 different strategies, giving you step by step advice for recovering from a slump, as well as offering great case studies of how organizations have used each of the strategies. Paul purposely kept the book short and practical. It’s a quick read, and if you are struggling, provides proven ideas.
Jeb Brooks, Executive Vice President of The Brooks Group
Brooks on Books: Bust Your Sales Slump
Paul McCord, of SalesandManagementBlog.com, has just completed a book called “Bust Your Slump: A Dozen Slump Busting Strategies to Fill Your Pipeline in 30 Days.”
He sent me an advance copy last week and it’s great. He said the book, “hasn’t got a single new or revolutionary idea in it — just 12 proven strategies to help sellers, business owners, and service professionals who are hurting for business to generate business NOW.”
And the suggestions are spot-on. He’s got some practical advice for driving business. And every idea ends with a story of someone who actually implemented it…and grew their business as a result. How many of us have forgotten about the opportunities a contest might offer? Or the acres of diamonds in “dead” accounts? Paul reminds us of their potential in this book (and another 10 slump-busting ideas). If your copy ends up like mine, it’ll be dog-eared and highlighted. Meanwhile, you’ll walk away with new enthusiasm for old ideas.
Kristine Chompff, Marketing Manager, CarbonetiX
When you’re staring down the barrel of a diminishing on-hand cash pool, there’s nothing like a lifesaver! Paul’s ‘Bust your slump’ is exactly that. He provides practical and effective strategies to get your sales up and moving again. What I found refreshing about this book, is the straightforward approach utilised by Paul in cutting directly to the heart of the matter quickly and concisely. The fact thatyou can pick it up and put it down when you need to, and use only a few sections at a time, gives this book rare flexibility. A recommended read for salespeople needing a lifesaver!
Paul Flood, Paul Flood Marketing
At some point during their career, nearly every sales person will encounter a slump. No matter how hard they work, things don’t seem to turn around. Frustration sets in, desire to work and confidence plummet.
What to do?
Paul McCord tackles this issue head-on in the book, “Bust Your Slump, A Dozen Slump Busting Strategies to Fill Your Pipeline in Just 30 Days.” This book lays out 12 very effective strategies, any of which could start to generate results in 30 days.
We all know that there is no one thing that will work for every sales person or every industry, which is what I like about this book. There is something for everyone. If a sales rep can’t find something in this list of twelve that will work for them, either they shouldn’t be in sales or their product just won’t cut it in the marketplace.
McCord clearly says not to try to implement all of the strategies but to instread go through the list of twelve and see which one or two best fits your business and personality. It’s up to you to choose referral marketing, incentives, cold-calling, strategic partnerships or others listed.
What I particularly liked about this book is that it is a quick, top-level view of several strategies. There are no brand-new, earth-shattering concepts presented, which is not typically what a person in a slump needs. What’s needed is a plan to pick and implement time-tested and proven methods. That’s what this book delivers.
Ronnie Lynch, Regional Sales Director, EnablePay Direct
This is an excellent read. As a salesperson I have over the years experienced my share of sales slumps. They may come after a slow summer, after the holidays, there are many events that can and do get a salesperson off track and into a slump. Paul has written a book that is short and succinct; giving you a clear and actionable plan on what you can do that will get you out of that sales slump. There are many ideas and options presented that a salesperson can use, some will fit your style some may not, however there are enough ideas to choose from that you can select the ideas that best suit your sales style and then take action.
This will be a great book to add to your professional library and refer back to when you need new and fresh ideas.
Hilary Pritzlaff-Nathan, Director of Business Development, CorpU Xchange
Just finished reading Paul McCord’s newest book Bust your Slump and highly recommend any salesperson read this to ignite new passion and ideas for their business.
In the very beginning I felt it was written for the freshman salesperson who needs encouragement to continue their sales career, but as I read further I realized the advice and ideas related completely to where I am in my 25+ years in sales.
Thanks Paul for reminding me my profession is noble and there will be days of uncertainty. Your ideas in this simple & fast read rejuvenated my business and attitude. I appreciate your no- nonsense approach.
This is a book I will pick up and review during my slumps. So valuable I am buying it for my team to help in their pursuit of success in sales.
Dave Stein, CEO, ESR Research
What does it take to get a stalled engine started? A battery jump? A shot of starter fluid? Maybe a push and then a pop of the clutch. For the sales pro in a slump, Paul McCord lays out every reasonable approach for a restart, and then some. Clear and to-the-point, Paul’s practical advice gets you back to basics and back on track.
John Patrick, President, Centurion Investment Group of Florida, LLC
GREAT book, Paul! I’ve read and re-read it. Marked it all up, despite it being an autographed copy … My 30-day strategy is #2 (Get Connected) and #12 (Mining). Thank you for writing on of the best, real-world books I’ve ever read (and I read a book a week)!
Ashley Wilson, Financial Advisor, Stifel Nicolaus, Portland, OR
Paul McCord’s book is to the point – which is what every salesperson with a short attention span needs. McCord not only tells you what to do to bust your slump, he tells you how to do it so you can start implementing these strategies right away. McCord is motivating and realistic and doesn’t promise an easy fix like many other sales books do. Any of these strategies will work for the salesperson willing to work hard and stay focused.
Ben Bradley, Managing Partner, Macon Raine
General George S. Patton said it best, “A good plan violently executed now is better than a perfect plan executed next week.”
Paul McCord’s new book “Bust Your Slump” takes General Patton’s advice and applies it to getting your sales back on track fast. His ideas aren’t new but this call to action makes huge sense for sales people that are not hitting their numbers.
In this quick and valuable read, McCord combines positive thinking, smart tactical activities and a pre-disposition for action into a short, easily readable set of 12 strategies that will improve your sales pipeline. You probably won’t have time to implement all 12 strategies. McCord advises you pick one or two strategies that fit what you sell and then EXECUTE.
The critical thing is that you are in a sales slump, you need to ACT and Act NOW. You can start by buying this book.
Dr. Gregory Stebbins, Sales Psychologist, PeopleSavvy
This is a fabulous book. If the current recession has slowed you down and caused you to be discouraged, then read this book. The universe rewards action and Paul presents many action steps you can take right now. Don’t go to sleep tonight until you’ve completed two or three of the actions he recommends. For that matter, don’t go to sleep any work night until you’ve implemented at least one of the actions in this book.
Even if you’re not impacted by a recession, but just need to be rebooted, the recommendations in this book will get you going again.
Ever feel like your sales conversations don’t go as well as you would have liked? Perhaps there was something nagging at you that made you think, “I could be doing something better. Something to win more and bigger sales, but I’m not sure what.”
