Sales and Sales Management Blog

April 19, 2011

Master Your Sales Conversations–And Close More Sales

Ever feel like your sales conversations don’t go as well as you would have liked? Perhaps there was something nagging at you that made you think, “I could be doing something better. Something to win more and bigger sales, but I’m not sure what.”

No matter what you’re selling, at some point you have conversations with buyers. Much selling success is determined here. Over the years I’ve seen too many sales people, leaders, and professionals struggle to create sales conversations, kick them off well, uncover needs, create enthusiasm with the prospect, and win business. Without realizing it they make the same mistakes over and over again that end up losing sales.

My friends Mike Schultz and John Doerr, Founders of RainToday and Co-Presidents of the Rain Group, have just released  Rainmaking Conversations, which teaches you everything you need to know about leading masterful sales conversations.

This book gives you a practical step by step process to go from the first “hello” to “send me an invoice…let’s go.” Full of compelling stories, examples, and winning techniques, the book covers how to:

  • ·         Build rapport and trust early on in the relationship
  • ·         Uncover the full set of prospect needs (most advice and training only gives you half the story)
  • ·         Develop winning value propositions that get prospects excited to buy
  • ·         Apply the 16 principles of influence in sales
  • ·         Overcome all types of objections  (including price pressure) and move towards the close
  • ·         Craft compelling solutions and close the deal
  • ·         Avoid the most common mistakes that kill sales

The book walks you through RAIN Selling, an acronym that stands for Rapport, Aspirations and Afflictions, Impact, and New Reality. It provides a guide for the most important part of sales – the conversations you have with prospects and clients.

Rainmaking Conversations is hot off the presses, and it’s a great sales book. A classic in the making. To kick off the book launch, the authors have put together an amazing bonus package for those of you who buy a copy today.

 Pick up a copy today and you’ll get tons of bonuses including a special bonus from me! So get your copy at Amazon.com. Then stop by: www.RainGroup.com/Book/Bonuses to pick up all the bonuses.

I highly recommend it!

September 22, 2010

Need Sales NOW? Get Sales NOW!

Are you or your sales team finding it difficult to bring in business?  If so, I suggest you take a look at my newest book, Bust Your Slump: A Dozen Slump Busting Strategies to Fill Your Pipeline in 30 Days, which has just been released.

Bust Your Slump isn’t another book that promises easy eternal success and delivers nothing but a bunch of fluff and hype with no substance. 

My only purpose in Bust Your Slump is to lay out in detail 12 proven, effective, real strategies that will generate business for you fast.  Each chapter not only gives you the concept, it gives you a step by step process for implementing it, and then demonstrates what it can do by relating how one of his clients used.

Whether you sell B2B or B2C, are involved in a one-time close process or a long sales cycle, sell a commodity or a sophisticated product or service, you’ll find strategies that will work for you. 

If you buy the book at Amazon during the next couple of days, you’ll get several hundred dollars of great bonus gifts from some of the top minds in sales such as Jill Konrath, Keith Rosen, Jonathan Farrington, Dave Kurlan, Wendy Weiss, Dave Brock and many others.  Head over to see all of the great bonuses you get for simply buying a book that will fill your pipeline.

There’s also a special bonus for 5 sales managers or executives offered by Dave Brock.  On Friday Dave will draw the names of 5 sales managers or executives who have bought the book and registered to win a sales process health check, a $1,500 product.  We’ve all seen the crappy fake $1,000 or 1,500 bonuses on book launches.  This isn’t a fake bonus value.  If you want you can head over to Dave’s company’s website and pay your $1,500 for the checkup right now.  Or you can buy the book and register to win one.  Dave can’t give away an unlimited number of them—but he will give away $7,500 of product on Friday.  Make sure you’re in the running for one.

Bust Your Slump is top notch.  The strategies are real and they work.  You’ll have to invest the time and effort to implement them.  These aren’t magic bullets.  But they are the real deal.

I encourage you to head over to Amazon  and pick up your copy then head over and grab your bonuses.  Would you rather have the Kindle version?  Get it here.   Maybe you’d like an autographed copy?  Go here.

Are you a sales leader who’d like multiple copies for your team?  Shoot me an email at pmccord@mccordandassociates.com and I can fill you in on the special multiple copy rates that can save you a ton of money when buying 25 or more copies.

June 22, 2010

You Want The Key to Sales Success? People Buy You

Filed under: Book Recommendations — Paul McCord @ 10:54 am
Tags: , , ,

What is most important to your success in sales?

Many people will tell you that it’s all about crafting the right pitch, making more calls, or having a powerful closing technique. Some will say that it’s your education, experience, or product knowledge. Others argue it’s your company’s reputation, product, price, or guarantee. There are even those who say you must invest in the latest CRM software, Sales 2.0 tools, or hottest social media.

My friend Jeb Blount says the answer is: none of the above!

http://www.PeopleBuyYou.com

An expert with decades of experience in the sales trenches, Jeb believes that success is powered by your ability to solve the problems of your customer. When you solve problems, your job is done, and the sale is made. But how do you get to that point?

Successful sales are built around a solid knowledge of people—how they are motivated to buy and how they can respond positively to the right approach. In his new book, People Buy You, Jeb shows you how to build lasting business relationships that allow you to close more deals, retain clients and create the sales success of your dreams.

You’ll learn how to:

  • Anchor your business relationships and create loyal customers who will never leave you for a competitor
  • Open the door to stronger relationships that quickly increase sales, improve retention, increase profits and advance your career
  • Avoid the pitfalls of three common relationship myths that hold most sales pros back
  • Make instant emotional connections that eliminate objections and move buyers to reveal their real problems and needs
  • Build your personal brand to improve your professional presence and stand-out in the market place

People Buy You is the ultimate guide to relationships, influence and persuasion in 21st century business. I suggest you check it out here.

When you order People Buy You today, you’ll receive instant access to a bundle of business-building tools from Jeb’s friends, including one from me!  Take a look now.

For those who get in on this make sure to read Chapter 7: “Create Positive Emotional Experiences” at least twice – it will change how you sell forever. http://www.PeopleBuyYou.com

July 30, 2008

Interview with NYT Best-selling Author Linda Richardson about Her Newest Book, Perfect Selling

Linda Richardson has released her New York Times best-seller, Perfect Selling. This short, easy to read book deals with her 5-step process to creating a successful sales encounter.

linda-richardson-interview

Perfect Selling (McGraw Hill) is available at Amazon, Barnes and Noble, Borders, and all fine booksellers.

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